娱乐可以通过广告和“freemium”模式获得收益。 Entertaiment can be monetized through advertising and “freemium”.
另外一个免费产品常采用的盈利模式是freemium模式，即产品的基本版本免费提供，而拥有更多功能的豪华版本则收费。 One of the most popular free-centric business models is the freemium model, in which base versions of products are given away for free, and more feature rich versions are charged for.
看来，初创公司要重新考虑一下付费+免费（freemium）的模式？ In light of this, is it time to reevaluate and reign in some of the excitement about the freemium model for startups?
媒体世界已经从广告支持的免费内容向免费增值模式转变：用免费的样本为付费服务做营销，重点在于附加收费部分。 In the media world, this has taken the form of a shift from ad-supported free content to freemium — free samples as marketing for paid services — with an emphasis on the “premium” part.
是的，这就是免费增值模式，我想知道有限的免费模式是否会不成比率的吸引真正的目标客户——那些忙碌的父母们。 Yes, this is a freemium plan. I wanted to measure if a limited free plan would disproportionately drive the right type of traffic (busy parents in my case).
在免费增值模式中，这意味着对使用增值版网站的用户而言，其它99%的人可以免费享受基本服务。 In the freemium model, that means for every user who pays for the premium version of the site, 99 others get the basic free version.
此外，我们都喜欢“免费又超值”的模式，让我们可以无需承诺和投资就试用服务。 Moreover, we all prefer a “freemium” model that lets us try out a service without a commitment or investment.
在我曾创立过的一家公司中，其中一段时期我们确实只关注新客转化率（这是一种先免费后付费的商业模式）。 In one of the startups I founded, we had an extended period where we were really focused on the conversion rate of new customers into paying customers (it was a freemium business model).
大多数人认为iTunes是一个收费服务，不过Spotify的EK指出其实这更应该被看做是一种免费增值应用。 Most people think of iTunes as a paid service, but Spotify's Ek pointed out that it should really be considered a freemium app.
给予一个免费服务让消费者进门（这就是所谓的“免费增值商业模式”）能够帮助公司在稍后吸引更多付费用户。 Offering a free service to get customers in the door (the so-called "freemium" model) could help the company attract more paying customers at a later date.
基于价值——这是最成功的免费商业模式策略。 Value based –The most successful type of Freemium strategy.
不奇怪，免费增值模式得到最多的转化率，但也只是比原始模式多出12%，但是保留度最低。 Not surprisingly, the freemium variation drove the most conversions but only outperformed the original by 12% and had the lowest retention.
不过如果你想要建立一个主导型公司并占有可观的市场份额，免费商业模式就能够加速你的产品蔓延。 If you want to build a dominant company that has a substantial market share, Freemium can help you accelerate adoption.